Cofe+ Robot Barista, from Shanghai Hi Dolphin Robot Technology, leads in AI beverage sales. Their automated cafés, thriving in Asia and Europe since 2017, are set to launch in North America now.
My deliverables
Our Product & UX Design Team is refining the ordering process to match North American user preferences, ensuring an exceptional experience awaits.
My deliverables include Canadian robotic cafe market research, user research, and the redesign of the user experience for both the online coffee ordering app and the offline ordering pad.
Offline ordering pad
Online ordering APP
The existing ordering UX is designed for the Chinese market and layout, making it difficult to use for the North American market and English layout. How might we redesign and improve the UX flow to better cater to the North American market?
Compare to Asian app's UX, North America users prefer a concise, minimalist interface with less text and more horizontal Scroll.
Competitor Studies
Redesign the UI & Information Structure for North Americane User.
I played a key role in redesigning the user interface of the online ordering application for the North American market, and the screens below highlight my specific contributions.
1.Homepage: Highlight the Pick up location and status.
2. Menu: Changed to a horizontal scrolling category, which is more common in North America
3. Customization: More precise sugar level control bar.
View your Order: Track coffee production in real time。
Here, the outcomes and achievements of the project are highlighted, including user feedback, adoption rates, and industry recognition.
Increased Efficiency
Users report significant time savings and improved productivity through optimized scheduling recommendations.
Growing User Base
The app quickly gained traction among individuals and businesses worldwide, with a steady increase in user adoption and engagement.